Online copywriting course to ensure that your website is relevant and entertaining for your visitors.
Cost: £299.99 - click here for information
In a nutshell
People treat websites - and the information they contain - differently to any other media. Two simple facts:
The online environment is perhaps the most challenging marketers have yet faced. Your audience are more demanding and fickle than ever. They have to be convinced to stay, and even once they have decided to invest the time to 'scan' your page, you need to make sure your page gets across your message as quickly and effectively as possible.
Who is the course for?
Aimed at anyone involved in preparing or editing copy for corporate websites/intranets or email communication, this is an intermediate course.
How you will benefit
Copywriting is a universal skill, enhanced for the complexities of the online media. Writing great copy for websites, PPC adverts, e-mails and text messages is a valuable skill, and you will end today able to significantly improve the readability of your own web pages, and explain to others how they can improve theirs.
What you will learn
For a full syllabus for this course, please contact us via the booking form.
