• Introduction
• Marketing Propositions
• Marketing Strategy
• Brand Strategy
• Strategic Pricing
• Advertising on a Shoestring
• New Product Development
• Brainstorming for NPD
• CRM
• Marketing on the Edge
• Marketing Controlling
• Multi-Channel Marketing
• Legal Issues

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Jack Training Solutions for NPD Brainstorming

Creating new ideas for your products

Where do you get new product or service ideas? Do you undertake a regular idea generation process?

One method of idea generation is Brainstorming, in which a team of people generate ideas without any censorship or filtering.

The JTS Brainstorming for NPD Training Offer

Cost: £249.99 (ex. VAT) - click here for information

In a nutshell

Developing new products and services are the lifeblood of any company. New Product Development is a vital part of successful business, and it all starts with the generation of new ideas.

One method of generating new ideas, and a popular one is that of Brainstorming. This course will show how to Brainstorm, how it fits into marketing and new product development and finishing with an exercise.

Who is the course for?

• Business owners
• Marketing staff from executives to managers
• Product/Service development staff
• Research & Development staff

How you will benefit

• Developing well targeted and innovative new products/services
• Creating a pool of great new ideas to exploit
• Understanding of how Brainstorming fits with NPD and Marketing

What you will learn

• What is Brainstorming?
  
• Brainstorming techniques
  
• How Brainstorming fits with Marketing
  
• How Brainstorming fits with NPD
  
• Brainstorming exercise

For a full syllabus for this course, please contact us via the booking form.